Want to work on your wellbeing? Start by ditching the self-flagellation, my friend.

We women are experts in telling ourselves to ‘do better’. We constantly beat ourselves up for never being ‘enough’, for never getting things quite ‘right’. We’re utterly unforgiving.

I get it – I was expert level in it too!

And that’s why I drank. Because I was drowning under the unrelenting pressure of modern womanhood and I’d learned, from a very young age, that alcohol was my band-aid of choice.

My beginnings

If you don’t already know, I was born in the UK but grew up in Africa. My parents didn’t drink any more than any of their friends, BUT my grandparents started each day with a Gin and Cinzano. And, at the ripe old age of 13, I was allowed to start drinking too.

I don’t blame any of them. The received wisdom back then was that, ‘if we let them drink with us then they'll be used to alcohol and better able to...

I call bullsh*t on alcohol

Hello and welcome to Emma’s alcohol-free paradise; a place of sunshine, rainbows and eternal joy.

Juuuuuust kidding.

Alcohol-free or not, life is life. Immense highs, the lowest of lows and everything in between. And that’s a daunting prospect, especially without our trademark ‘safety net’.

Except our relationship with alcohol has never been, and never will be, ‘safe’. It’s a sneaky little devil, dressing up as a solver of problems while it lights fires all around us.

And still, it manages to convince us that we ‘need’ it. That life will be worse without it. 

I call bullsh*t. 

Alcohol takes more than it gives

The first step to that rainbow-filled AF world is to recognise (as above) that our perception of alcohol is TOTALLY skewed. It is not our friend, it is not a band-aid and it will be no loss. 

Why is that important? Because perception and positive mental attitude are critical to our...